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A Social.Claims sticker with a violet QR code, stuck on a wall of torn fly-posters in a rainy cobbled London alley.
Urban treasure hunt

Pieces of the internet are hidden outside.

Our ambassadors roam the world with a few clothes, plenty of bad decisions and a stack of stickers. Whoever scans first can claim their piece of the internet. Everyone after leaves a trace.

We sell nothing. We track nobody. We stick stickers.

01

How does it work?

An ambassador put it there, you walk past it. The rest fits in four screens, and there is nothing to install.

Point at the square. The phone does the rest.

social.claims/…
Nobody came before you

You just found a piece of the internet with no owner.

Whoever claims it first decides where it leads.

Claim this stickerLet me see what this is first

Claim this sticker

Your nickname

the passer-by from the 14th

Your link

https://instagram.com/your.account

Your message

Found on a Tuesday evening, it was raining.

I accept the project charterClaim it for good
It's yours.sc_••••••••••••

the passer-by from the 14th

Found on a Tuesday evening, it was raining.

2 traces
instagram.com/your.accountDiscover their link

Guest book

I was walking past. It was cold.

anonymous passer-by

Spotted it from the tram. Nice one.

anonymous passer-by

A demonstration. This sticker does not exist, and neither do the numbers. The rest does.

02

State of the network

Numbers computed live from the database. No decorative counters.

99

Stickers in the wild

28

Claimed pieces

1074

Counted scans

2

Traces left

1

Countries reached

03

The ambassadors

The ones carrying the stickers. We will never say where they put them.

No public ambassador yet. The first ones are still on a train.

Join the ambassadors

04

A few traces

Hand-picked and moderated. Nothing shows up here automatically.

Moderated selection

The worldwide guest book is blank. Someone has to start.

05

Where we set foot

By country only. We never publish a sticker's address.

  • France

    33 stickers · 627 scans

See the map

06

Why we do this

The internet became a sequence of feeds scrolling past. Social.Claims glues a piece of the network back onto one precise spot of the real world, and hands it to whoever walks by.

A sticker has no algorithm. It waits. Sometimes for months. Then someone looks up.

Whoever scans first decides the destination. They pay nothing, sign up for nothing, and nobody can take it back from them.

Social.Claims turns anonymous stickers into digital places people pass through. The first visitor claims them, the next ones leave a trace, and nobody knows exactly where the next one will be.
Where the project comes from

We stick responsibly

Only in authorised places, with the owner's agreement or on surfaces meant for it. Never on a monument, a shop window, a car or a road sign. A badly placed sticker is vandalism, not street art.

Read the sticking charter

Want to place some?

We entrust stickers to people who move around and know where they are putting their feet. Two-minute application, answered by hand.

Become an ambassador